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✦ Case Study: Flower Box, Perth ✦

From Dated Wix Site
To Shopify Store.

How we moved Flower Box Home Fragrance off an old Wix site onto a modern Shopify store, then used Meta ads to grow sales without leaning on discounts.

Wix → Shopify

Full Platform Move

Meta Ads

Driving Sales

0 Discount Promos

Needed to Sell

Perth Built

By Jake & Louis

✦The Challenge✦

A Premium Product Stuck on a Dated Site

Flower Box makes premium, Australian-made diffusers, candles and home fragrance out of Canning Vale. The product and packaging look the part, but their old Wix site didn't, and sales were leaning on regular discount promotions to keep moving.

Where they were

  • An old Wix site that looked dated next to the quality of the product
  • A shopping experience that didn't feel as premium as the brand
  • Sales that relied on costly discount promotions, eating into margins
Building the new store

✦What We Did✦

How We Turned It Around

01

Moved From Wix to Shopify

We rebuilt the store on Shopify so Flower Box has a proper ecommerce platform behind them, with diffusers, candles, perfumes, refills and gift packs organised into clear collections.

02

A Modern, Premium Design

A clean design built around their product photography, with the signature Hallmark diffusers front and centre and best sellers backed by customer reviews.

03

Meta Ad Campaigns

Facebook and Instagram campaigns that put the range in front of the right buyers, growing sales so the business no longer had to lean on discounting.

04

Ongoing Updates & SEO

We keep looking after the store after launch, updating the site as the range changes and improving how it shows up on Google.

The new Shopify store we built for Flower Box, Perth

✦The New Store✦

A Store That Matches the Product

  • Signature Hallmark diffusers and best sellers front and centre
  • Diffusers, candles, perfumes, refills and gift packs in clear collections
  • Customer reviews on products to build trust
  • Stockists and corporate gifts pages for wholesale and business buyers
  • Shop Pay, Apple Pay, PayPal and buy now, pay later at checkout
See the Live Store →

The Result

More Sales, Without the Discounts

Before, Flower Box relied on regular sales promotions to keep orders coming in, and every one of them cost margin. Our Meta ad campaigns increased sales while letting them cut those costly promotions out completely.

Get Results Like This →

✦In Their Words✦

“Jake and Louis provide Flower Box Home Fragrance with great service, updating our website, Facebook adverts, and improving our Google SEO. Thanks guys!”

James Dar, Flower Box Home Fragrance

Google Review

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